Filed under: Wine

The Wall Street Journal has created a new website just for selling wine. The newspaper has joined with Direct Wines to create WSJwine which will offer wine from all over the world. Customers will have the option to purchase individual bottles, full cases or receive ongoing shipments of mixed cases. The wine website is separate from the Wall Street Journal and isn’t connected to the Journal’s wine writing at this point. The introductory rate for the Discovery Club offers a 12-bottle case of quality wines, including Rioja, French Chablis, Californian Pinot Noir and Chardonnay for $69.99 and includes tasting notes on each of the wines and a binder in which to keep them as well as a corkscrew in wooden presentation case. After this morning’s rough stock market, I’m sure a glass of wine sounds pretty appealing to many WSJ readers.

The Wall Street Journal’s move follows recent reports that Amazon.com is ramping up their efforts to get into the wine business.

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